Now in its 34th year, ShoWest is the most prestigious and longest running event exclusively for the cinema exhibition and distribution community. In this competitive landscape for market-share, theater owners and operators need to know about the latest products and services, the newest technologies, industry happenings and upcoming films. That's why, every year, over 5,000 motion picture industry professionals make ShoWest their "must-attend" event. Includes educational seminars, ShoWest University, a trade show, screenings and product reels. Visit www.showest.com for more information.