Universal and Illumination Entertainment's environmentally themed Dr. Seuss' The Lorax debuted this weekend to $70.7 million, one of the best opening weekends ever for an animated movie, and by far the best opening of the year.
Universal and Illumination Entertainment's environmentally themed Dr. Seuss' The Lorax debuted this weekend to $70.7 million, one of the best opening weekends ever for an animated movie, and by far the best opening of the year. Scoring the fourth best opening ever for any Universal title, Lorax is the best showing for any animated film since summer 2010 when Toy Story 3 debuted to $110.3 million and Shrek Forever After opened to $70.8 million.
Warner Bros. found footage comedy Project X came in second this weekend with an estimated $20.78 million, the third straight found footage movie to debut over $20 million, following The Devil Inside and Chronicle.
Relativity Media's Navy SEALs action picture Act of Valor came in at number three with $13.7 million for a total of $45.2 million.
Safe House held steady in fourth place, earning $7.2 million, with a total of $108.2 million.
Tyler Perry’s Good Deeds, from Lionsgate, came in fifth this weekend, bringing in $7 million for a total of $25.7 million.
At sixth place, the 3D feature Journey 2: The Mysterious Island, from New Line and Warner Bros., earned $6.9 million for a total of $85.6 million.
Screen Gems’ The Vow, starring Channing Tatum and Rachel McAdams, moved down to seventh place with $6.1 million for a total of $111.7 million.
Fox’s This Means War came in eighth place, earning $5.6 million for a total of $41.5 million.
Sony’s Ghost Rider: Spirit of Vengeance held ninth place, with an estimated $4.7 million in its third weekend in theaters, with a total of $44.9 million.
Rounding out the list at tenth place, The Weinstein Company’s The Artist received an Oscar bump, grossing $3.9 million over the weekend for a total of $37.1 million.
Box office numbers were obtained on boxofficemojo.com.
Formerly Editor-in-Chief of Animation World Network, Jennifer Wolfe has worked in the Media & Entertainment industry as a writer and PR professional since 2003.
