Imagineer Partners with CoreMelt at NAB 2013

Guildford, UK -- Imagineer Systems announced it has partnered with CoreMelt to integrate Imagineer’s Planar Tracker into SliceX, the shape masking plug-in for FCP X. SliceX is available for demonstration at the Imagineer Systems booth at NAB 2013 during the week of April 8, 2013 at booth #SL3329 in the Plug In Pavilion in the Las Vegas Convention Center.

Imagineer’s relationship with CoreMelt is the most recent in a string of partnerships in which industry leading post production technology developers have recognized the value of Imagineer’s Planar Tracking and software developer’s kit (Planar Tracker SDK). In recent months, Imagineer has entered into strategic partnerships and licensing agreements with companies such as Adobe Systems, Silhouette, Quantel and FXhome.

Additionally, Imagineer Systems announced it will preview new versions of mocha Pro and mocha AE during NAB 2013. In the new mocha v3.2 versions, Imagineer adds internationalization and localization support, which includes translated interface and documentation versions of mocha 3.2 for Chinese and Japanese language, as well as a new toolkit made available for additional language versions in the future.  

mocha v3.2 also adds support for Contour ShuttlePro controllers to allow artists more options, shortcuts and a speedier workflow. 

During NAB 2013, Imagineer Systems will host renowned VFX industry experts in their booth, demonstrating the value of mocha in their workflow. Guest presenters include:

• Aaron Benitez and Zach King: Guest presenters,Aaron Benitez and Zach King are the creative team behind the popularYoutube channels; VFX Bro and Final Cut King. Aaron and Zach's work hasbeen seen by millions of viewers in popular viral videos such as: Jedi Kittens and The Hunt for Pikachu. Aaron andZach will be presenting some of their work and talking about how they use mocha AE and mocha Pro in their creativeprocess. 

• Roger Bolton, CoreMelt: Rogeris the founder of CoreMelt and a visual effects veteran with over 15 yearsexperience in post production and whose list of feature film creditsinclude Lord of the Rings, Kingdomof Heaven and Charlie and theChocolate Factory. Roger has worked as a visual effects supervisor,senior flame operator and lead compositor all over Asia as well as in theUK and Australia. Roger will be presenting SliceX, the Final Cut Pro Xmasking plug-in now powered by mocha'splanar tracking engine. 

Imagineer’s Mary Poplin, the Los Angeles based product specialist for Imagineer Systems, will will also be demonstrating mocha Pro. Mary is an experienced visual effects artist who has worked on major 3D Hollywood feature films such as The Last Airbender, Gullivers Travels, and Jackass 3D. As Imagineer Systems' west coast product specialist, Mary consults with studios and provides hands on training to help evangelize the power of mocha and planar tracking.

In February 2013, Imagineer Systems was honored by the Academy of Motion Pictures Arts and Sciences with a Scientific and Technical Award for mocha and its Planar Tracking technology. Imagineer Systems’ Philip McLauchlan, Allan Jaenicke, John-Paul Smith and Ross Shain were selected as a winner for mocha and its underlying Planar Tracking technology. The Company was recognized for their proven record of contributing significant value to the post-production process of making motion pictures.

Over the years, Imagineer’s mocha software has gained acclaimed notoriety within Hollywood’s visual effects community for its ability to “motion track” problematic footage such as out of focus and marker-less areas helping enable a technique called ‘digital makeup’ or ‘seamless effects.’ Visual effects artists use planar tracking to magically transform actors and locations without requiring timely makeup sessions and expensive sets, allowing directors to make important creative decisions long after the performance has been captured. Capturing accurate movement is essential and mocha has been involved in some famous digital makeup examples such as the snake-like noseless Lord Voldemort in the Harry Potter films, replacing Mystique’s eyes in X-Men and helping Natalie Portman undergo an amazing transformation in Black Swan. 

Source: Imagineer Systems

Formerly Editor-in-Chief of Animation World Network, Jennifer Wolfe has worked in the Media & Entertainment industry as a writer and PR professional since 2003.