Rock Paper Scissors and a52 Give Time Warner Cable the Star Treatment

Rock Paper Scissors and a52 deliver New World, a star-studded Super Bowl spot for Time Warner Cable.

Rock Paper Scissors Editor Biff Butler and an a52 VFX team led by Andy McKenna deliver a star-studded Super Bowl spot via Ogilvy & Mather New York. The result is an energetic, star-studded :60 for Time Warner Cable.

The spot, directed by Prettybird’s Paul Hunter, takes place in a whirlwind of on-set action inside the mythical, Vegas-esque New World of Time Warner Cable. P. Diddy guides his celebrity co-stars through fast cuts between a who’s who of cable TV. The celebrities were filmed in different locations around the country and were brought together through a series of deft cuts by Butler and seamless VFX by a52, who took on the monumental task of enhancements, background replacements, compositing, explosions and CG transition.

Source: Rock Paper Scissors

Jennifer Wolfe's picture

Formerly Editor-in-Chief of Animation World Network, Jennifer Wolfe has worked in the Media & Entertainment industry as a writer and PR professional since 2003.