Award-winning filmmaker Natalie Johns joins directorial roster of Los Angeles-based production company for commercial representation.
Natalie Johns
“For my first formal relationship with a commercial production company, I was drawn to the fact that Tröll is very specialized with a very small roster – they treat their directors like partners,” said Johns. “Rather than getting lost in the shuffle, with Tröll I’ll be able to grow and develop along with the company. I’m very excited about this partnership and look forward to working with Peter and the rest of the team.”
“Natalie, a fresh face in the commercial world, is a diverse talent with strengths across so many categories,” said Tröll executive producer Peter Steinzeig. “As it becomes more important than ever for brands to build organic relationships with their consumers, Natalie’s keen eye for human connection and compelling storytelling is a huge asset in the commercial space.”
Johns was born in Zimbabwe, grew up in South Africa, launched her career in the UK, and is currently based in Los Angeles. Throughout her career she has directed and produced many live concert events, television and web specials, working with artists including Bono, Madonna, Rod Stewart, Pussy Riot, Sam Smith, The Flaming Lips, The White Stripes, Peter Gabriel, Lauryn Hill, Adele, Imagine Dragons, A$AP Rocky, Childish Gambino, and many more. She has worked with Amnesty International on several projects including its “Bring Human Rights Home” and “Electric Burma” concerts, and with Coca Cola’s Replenish Africa Initiative (RAIN) on a branded video starring Chris Taylor, Solange Knowles, and Twin Shadow that reached half a million viewers in under 24 hours. She has also collaborated with brands including Spotify, Bacardi, Nike, Rock The Vote, and more on commercial campaigns.
Source: Tröll Pictures
Formerly Editor-in-Chief of Animation World Network, Jennifer Wolfe has worked in the Media & Entertainment industry as a writer and PR professional since 2003.
