ZAG Names Maria Doolan VP, TV Content

In expansion of global leadership, studio adds former Zinkia exec to lead the company’s distribution strategy; focus to include company IPs ‘Ghostforce’ and ‘Miraculous - Tales of Ladybug & Cat Noir.’

Further expanding its global leadership team, ZAG animation studio has appointed former Zinkia executive Maria Doolan to the new position of VP, TV Content. She reports to ZAG founder and CEO, Jeremy Zag, and Julian Zag, EVP, global operations, and head of global consumer products.

In her new role, Doolan will be responsible for ZAG's global strategy of content distribution across all platforms including television, home entertainment, and digital media, for select properties in the ZAG Heroez portfolio—an umbrella brand franchise that brings together the superheroes from ZAG’s animated properties. Her initial focus will be on the company’s newest IP, Ghostforce, which was recently acquired by Disney Channels U.S. and debuted in October 2021 on Disney XD. She will also work in partnership with ON kids & family (Mediawan) for brand Miraculous - Tales of Ladybug & Cat Noir, as well as all future ZAG properties.

“Maria has an extensive brand management background, spearheading efforts across program distribution and consumer products and is an expert at driving strategy, building brands and adding value,” commented Jeremy Zag. “In her new TV content role, she will work closely with our consumer products executives to craft strategies for TV placement with best-in-class partners around the globe to build strong platforms from where we can launch new TV shows under the ZAG Heroez universe.

“I am thrilled with the opportunity to work with Jeremy, Julian and the global team at ZAG to further drive brand growth worldwide,” shared Doolan. “This new role will allow me to utilize one of my key strengths which is to transfer big ideas into viable business plans on a global scale, and I am excited to begin diving in on building a global strategy for the content rollout of Ghostforce!”

Doolan brings 20+ years' experience managing, marketing, and selling TV and retail products and properties, having spent 17 years with Zinkia Entertainment. There she served in several roles, most recently as global head of international TV distribution & co-productions. Previously she served as executive producer of the Early Learning Collaborative, securing a US Ready to Learn (RTL) grant with a local non-profit partner, becoming the first non-US brand to get an RTL grant. In her earliest and most long-lasting role she served as managing director of brand & business development. In that role she was responsible for financing, marketing, and managing Pocoyo worldwide, defining the brand and product strategy and market positioning and developing key L&M partnerships.

Source: ZAG