TurboSquid Launches Kraken Pro 3D Asset Management Platform

Using an AI sorting tool, the new software quickly processes thousands of models, generating categories, keywords and tags.

NEW ORLEANS -- TurboSquid has released Kraken Pro, a turnkey version of its 3D asset manager designed, to help content teams organize thousands of models in the cloud. The software features fast searches and a highly visual interface, bringing order to the creation process.

“The same tech we use to organize 800,000 models in our stock 3D marketplace is now available to anyone working with 3D,” commented TurboSquid CEO, Matt Wisdom. “2D asset managers are prevalent, but they struggle with the needs of 3D. Kraken gives teams working in fields like advertising, archviz, VFX, retail and broadcast access to something specifically designed for the 3D workflow.”

Kraken Pro launches with an AI sorting tool that can automatically organize and tag large model libraries. Users simply provide access to their models via hard drive or cloud, and the AI tool will generate categories, keywords, tags and preview renders during importation. 3D’s biggest applications are currently supported (3ds Max and Maya), with support for Cinema 4D and additional formats coming soon.

“We handed them terabytes of models and they came back to us magically tagged, organized and categorized, with metadata and clean thumbnails,” remarked Neoscape principal and RadLab director, Carlos Cristerna. “Our 3D artists don't have time to worry about being librarians, they need to find content quickly. Kraken will help us do that.”

Backed by AWS protection, content is kept secure as it’s shared among internal and remote team members. When new assets are developed, they can be uploaded into the system and sorted through tagging. Kraken’s filtering tools become more nuanced as tags are assigned, helping users hone in on search parameters with a couple of clicks.

Kraken is TurboSquid’s fourth major service aimed at simplifying the 3D experience for brands and artists, following their online marketplace, PixelSquid and StemCell, a breakthrough 3D conversion tool released in 2017.

Additional information is available here.

Source: TurboSquid