QuietMan Founder and Creative Director Johnnie Semerad, no stranger to collaborating on a multitude of Super Bowl classics, alongside Jonathan Klein of the NFL, recently directed a unique, direct-to-client interstitial for the much-anticipated 2011 NFL Draft, Path to Primetime that will debut during the Super Bowl XLV broadcast on FOX on Sunday, February 6.
Press Release from QuietMan
QuietMan Founder and Creative Director Johnnie Semerad, no stranger to collaborating on a multitude of Super Bowl classics, alongside Jonathan Klein of the NFL, recently directed a unique, direct-to-client interstitial for the much-anticipated 2011 NFL Draft, Path to Primetime that will debut during the Super Bowl XLV broadcast on FOX on Sunday, February 6.
"I fell in love with the boards as soon as I read them," said Johnnie. "There was a simplicity to this project that made it unique and straightforward."
QuietMan handled everything from creative collaboration to production to VFX. Turnaround on the project was a challenge, lasting only three weeks from concept to completion. Johnnie noted, "We have an amazing, tight-knit team here and the collaborative nature of the NFL, compounded with the spirit of the project, made this a truly memorable experience."
Path to Primetime is slated to air twice during Sunday's telecast.Toolkit:
XSI, Inferno, After Effects, Cine 4D, Photoshop
Credits:Client: NFLSpot Title: Path to PrimetimeAir Date: Super Bowl XLV
Client: NFLCD: Jonathan KleinProducer: Jonathan Klein
Prod Co: QuietManDirector: Johnnie SemeradEP: Carey GattyanProducer: Mei-Ling Wong
Editorial Co: QuietMan
Post/Effects Co: QuietManCD/Flame Artist: Johnnie Semerad3D Artist(s): Chris Covelli, Sue Jang, Young Park, Alex George, Zack Rubins
Sound Design Co: Duotone AudioSound Designer: Jack LivesyProducer: David Leinheardt
Audio Post Co: Sound LoungeMixer: Peter Buccellato
About QuietMan:The brainchild of CD and Founder Johnnie Semerad and long-time collaborator EP Carey Gattyan, QuietMan is a high-end creative collective set in an innovative workshop atmosphere that fuels projects from concept to completion. A recently overhauled production department includes fully developed print, web and TV arms capable of producing multifaceted advertising campaigns with a specialty in high-quality, groundbreaking VFX.
Rick DeMott
Animation World Network
Creator of Rick's Flicks Picks
