BabyFirstTV Launches in Southern Climes

BabyFirstTV, the 24/7 commercial-free educational and child development channel for babies, toddlers and their parents, has entered Central America and the Caribbean through carriage agreements with CTV Telecom (Panama) and Columbus Communications Trinidad. CTV will take the feed in Spanish, while Columbus will offer it in English. The distribution of the Spanish feed augments distribution which is also utilized by operators in the U.S. for the domestic Hispanic market, as well as Mexico, where the channel airs on Sky Mexico, Cablevision, and PCTV; and Puerto Rico, where it is available via Onelink.

The expansion of BabyFirstTV into Central America follows on the heels of the channel's recent launches in Canada (Rogers Cable and Bell ExpressVu) and France (Canal Sat). BabyFirstTV is also available in the U.K. (BSkyB), Korea (Korea Telecom, Hanaro), Taiwan (ChungHwa MOD) and the Middle East (via Showtime Arabia).

BabyFirstTV is the only cable and satellite channel in the U.S. dedicated to providing innovative programming designed to inspire baby's learning in a delightful and engaging way. Supported by leading child development experts, the network is tailored to meet the needs of babies up to three years of age in a safe and inspiring commercial-free learning environment. A distinguished iParenting Media Award winner of one of the "greatest products of the year" in 2006 and 2007, BabyFirstTV transforms traditional TV into an educational tool that provides a positive learning environment and an engaging experience for both parents and baby. BabyFirstTV is available on Dish Network, DirectTV and select Comcast and Charter markets.

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