Headbone Interactive heads into the TV world

Headbone Interactive has signed two deals to deliver animated series to cable outlets Discovery Channel and Fox Family Channel. HUGO TAKES A DETOUR is a series of one-minute interstitials that will start airing on the Discovery Channel in spring '99. Not only is this Headbone's first foray into animated programming for television but it is also the first animated program to air on the Discovery Channel. In addition to watching the series starring the inquisitive 11-year-old boy, Hugo, and his ghost cat, Zeke, viewers can interact online (www.discoverykids.com) with the characters through activities designed to extend the storylines of the show. Discovery Channel Senior VP, children's programming and products, Marjorie Kaplan, said, "We share a common goal to integrate kids' television with online programming, and with Headbone's all-digital production process, I believe this is the first step toward that end." Headbone's other deal is to produce 13, 3-minute episodes of FIDGETMORE for Fox Family Channel's 1999-2000 season. The short-form series is about the trials and tribulations of five 9th-grade girls who attend Fidgetmore - a run down, all-girls boarding school. "There's nothing like FIDGETMORE on TV today, with its outlandish ensemble of strong female characters, the real-world social issues it deals with in humorous ways, and the fresh animated look Headbone has created. These announcements are clearly making headway for Headbone's foray into becoming a "cross-media" provider, and is a big step in popularizing their properties in a broad range of media including books, merchandise, television and online.

Tags