CTC Media, Russia's leading independent media company, has concluded a major, multi-year licensing agreement with The Walt Disney Company's international TV licensing arm, Disney-ABC International Television.
This agreement covers the licensing of features, live action series, animated series and made-for-TV movies for the CTC television network. The CTC Network -- the flagship of CTC Media -- is the fourth-most watched broadcaster in Russia with an average audience share of 11.3% in its wide target demographic (everyone aged 6-54) in 2007.
With this agreement, CTC viewers across Russia will be able to enjoy a wide range of features from The Walt Disney Studios including PIRATES OF THE CARIBBEAN: DEAD MAN'S CHEST, PIRATES OF THE CARIBBEAN: AT WORLD'S END, NATIONAL TREASURE: BOOK OF SECRETS, ENCHANTED, THERE WILL BE BLOOD, CARS and THE INCREDIBLES.
The story of successful cooperation between CTC and Disney began with a three-year licensing contract in 2004. Disney movies such as PIRATES OF THE CARIBBEAN: THE CURSE OF THE BLACK PEARL, classic Disney animation and top-rated ABC Studios TV series such as GREY'S ANATOMY and DESPERATE HOUSEWIVES have all been successful on the channel.
World famous animation from major studios makes up an important part of CTC's daily programming, with the channel broadcasting a timeslot-winning kid animated series block every weekday from 2 to 4 p.m.
Under this agreement, CTC will broadcast new Disney content within the wider timeslot, such as ALADDIN, THE LITTLE MERMAID, DUCKTALES, CHIP 'N' DALE RESCUE RANGERS and KIM POSSIBLE. The agreement also includes hit live action Disney Channel original series such as HANNAH MONTANA and THE SUITE LIFE OF ZACH & CODY.
"This is a significant step in the growth of Disney business in Russia, which will contribute to the further strengthening of the Disney brand," said Marina Jigalova-Ozkan, Managing Director for The Walt Disney Company CIS. "We're happy to closely work with CTC and continue to develop our partnership."
CTC Media is a leading independent media company in Russia. It owns and operates the CTC television network, whose signal is carried by more than 350 affiliate stations, including 19 owned-and-operated stations; and the Domashny television network, whose signal is carried by over 230 affiliate stations, including 13 owned-and-operated stations.
The Walt Disney Company CIS -- a subsidiary of The Walt Disney Company -- was founded in April 2006.
In Russia, the company markets and distributes films; distributes TV content; produces DVDs; licenses Disney consumer products, produces and distributes games for PC and consoles; produces and distributes mobile and Internet content and licenses the publishing of children's books.
