As part of its “ReEvolution” initiative, Marvel will be releasing an augmented reality app called Marvel AR.
As part of its “ReEvolution” initiative, Marvel will be releasing an augmented reality app called Marvel AR. According to a report by Design Taxi, the new free app for iOS and Android devices will feature Marvel Infinite Comics (Marvel’s digital comics) and an augmented reality application.
The app allows readers to scan images and other various Marvel products that have the Marvel AR logo, unlocking extra content. The extra content includes scripts, audio footage, editor’s comments, original artwork and other interactive content. Marvel plans to release the Marvel AR app, developed by Aurasma, sometime in April.
A demo of the AR app can be seen in the video below:
Formerly Editor-in-Chief of Animation World Network, Jennifer Wolfe has worked in the Media & Entertainment industry as a writer and PR professional since 2003.
