The studio continues to bolster its leadership team, also adding Joe Snowden as COO to lead marketing and communications across the company’s business lines.
Trioscope has further bolstered its leadership team, naming marketing executive Kyle Hoedl as Chief Marketing Officer and adding Joe Snowden as Chief Operating Officer. Both report to company co-founder and CEO L.C. Crowley.
With 15+ years of marketing experience at global entertainment brands and startups, Hoedl will lead marketing and communications for all Trioscope’s lines of business, including Trioscope Studios and Trioscope Platform. Since joining the company, Hoedl has led marketing and digital content strategy for Takeover, Trioscope, and Quality Films and conceptualized Takeover World, a multi-platform, Web3-enabled virtual world and fan community.
Before joining the company full-time, Hoedl founded KH Consulting, where he was a consulting head of marketing for Trioscope and a senior marketing consultant for Showtime, Amazon Music, and TuneIn. Before this, he held senior positions at LiveXLive Media and 360i. He has also led global audience engagement for Viacom International and served as the marketing and communications lead at the food tech startup Snap Kitchen.
With nearly 30 years of leadership experience, Snowden has joined Trioscope to oversee operations of its multi-departmental team and the company’s further expansion. Most recently, he served as Chief Growth Officer at Luckie, where he designed marketing strategies for the company’s business development and marketing programs. Snowden previously worked as Chief Strategy Officer at the marketing firm Deveney, responsible for the company’s operations. He has held several corporate CMO positions, and founded McRae Communications.
“Both Kyle and Joe embody the acumen, energy, and long-term vision that’s needed to scale our slate and catapult the company to the next level,” said Crowley. “Their hires are cornerstone to Trioscope’s evolution as a high-growth brand and business within a hyper-competitive global industry.”
The announcement comes on the heels of a successful year of growth for Trioscope, with a recent seed round investment from BITKRAFT and Sony to further pioneer their hybrid content genre for global audiences. In addition, the company recently launched Trioscope Platform to license its proprietary technology to third-party content creators.
Source: Trioscope
Debbie Diamond Sarto is news editor at Animation World Network.
